New Culinary Hotspot in Shinjuku: “Sagano Sakaba” Opens, Showcasing the Charms of Saga Prefecture
This izakaya showcases the charm of Saga Prefecture, offering chicken dishes featuring the branded “Mitsuse Chicken” from Mitsuse Village, Saga City, charcoal-grilled seasonal vegetables shipped directly from Saga, and a selection of Saga’s sake and craft gin.
Company has been developing such “regional izakayas” since 2009, but with “Sagano Sakaba,” we’ve implemented a slightly different approach. We’ve created a stylish space suitable not only for office workers but also for dates and girls’ nights out, and prepared a diverse menu of trendy and playful appetizers, proposing a new style of “regional izakaya.”
Over 10 years of developing “regional izakayas” in partnership with local governments nationwide “Regional izakayas” serve local ingredients and alcohol, promoting the appeal of specific regions. This style began to increase in the 2000s, and funfunction started with the opening of “Hokkaido Yakumo-cho” in 2009. Since then, we have expanded to over 30 locations, mainly in Tokyo, featuring various regions such as Mitsuse Village in Saga City, Akkeshi in Hokkaido, Mihama Town in Fukui Prefecture, and Geisei Village in Kochi Prefecture.
The distinguishing feature of funfunction’s regional izakayas is that we collaborate with local governments, receiving cooperation in sourcing local ingredients. It’s also noteworthy that many of our shops are named after the local municipalities, with official approval.
From Mitsuse Village’s “Mitsuse Chicken” skewers to shumai, namero, and an array of genre-defying appetizers The theme of “Sagano Sakaba” is Saga City. Centered around “Mitsuse Chicken” from Mitsuse Village in Saga City, we’ve gathered delicious ingredients and drinks related to Saga. While our company has primarily developed regional izakayas for office workers in business districts, we’ve updated this concept by incorporating trendy and playful elements. We’ve opened with a new style that meets the demands of Shinjuku’s streets, easily accessible not only to office workers but also to young people and women.

STORE DETAILS
Name: Sagano Sakaba Address: B1F, 1-18-16 Nishi-Shinjuku, Shinjuku-ku, Tokyo
Access: 2-minute walk from West Exit of JR/Private Railways/Subway “Shinjuku Station”
Phone: 03-6258-5221
Business Hours: 17:00 – 23:00
Closed: Sundays and Public Holidays
Size and Capacity: 34 tsubo (approx. 112 square meters), 50 seats
Average Spend: Lunch 1,000 yen / Dinner 5,000 yen

Instagram: https://www.instagram.com/saganosakaba/
Tabelog: https://tabelog.com/tokyo/A1304/A130401/13297232/

新宿の飲食新名所、佐賀の魅力を発信する「サガノサカバ」がオープン
新宿駅西口から徒歩2分、地元の味を都会で楽しめる新たな居酒屋が誕生した。株式会社funfunction（本社：東京都中央区）が手掛ける「サガノサカバ」だ。
7月5日にオープンしたこの店は、佐賀県の特産品を中心に据えたメニューが特徴。看板メニューは佐賀市三瀬村の「みつせ鶏」の串焼き。佐賀直送の旬の野菜を使った炭火焼きや、地元の日本酒、クラフトジンなども取り揃え、佐賀の食文化を存分に堪能できる。
funfunctionの合掌智宏社長は「これまで30店舗以上の『ご当地居酒屋』を展開してきましたが、今回は新しい挑戦です」と語る。従来のサラリーマン向けの雰囲気を一新し、デートや女子会にも使えるスタイリッシュな空間づくりを心がけたという。
店内は34坪、50席を備え、ディナータイムの平均予算は5,000円。日曜・祝日を除く毎日17時から23時まで営業している。
地方の魅力を都会に伝える「ご当地居酒屋」。その新たな形を模索する「サガノサカバ」の今後の展開に注目が集まりそうだ。

店舗DATE
店名：サガノサカバ
住所：東京都新宿区西新宿1-18-16　B1F
アクセス：JR・私鉄・地下鉄「新宿駅」西口徒歩2分
電話：03-6258-5221
営業時間：17:00～23:00
定休日：日曜、祝日
坪数席数：34坪50席
客単価：ランチ：1,000円・ディナー5,000円
Instagram： https://www.instagram.com/saganosakaba/
食べログ： https://tabelog.com/tokyo/A1304/A130401/13297232/